*SALE* £1 Rooms. Call +44 (0)207 637 2000.



A Celebration of Brighton’s Renegade Creativity

Head into the heart of Brighton’s beachside cultural life, the buzzing North Laine, and you’ll find us – the naughty little brother of My Hotels. Inside we’ve combined the aesthetic ideas of New York designer Karim Rashid with cool artist studios created by local artisans to offer a futuristic and native flavour. Outside, the welcoming warren of creative independent shops, bars and eateries will have you dreaming about moving here.

My Hotels

My Preferences

"The difference between something good and something great is attention to detail."

Reading My Hotels - Reading
Privacy My Hotels - Privacy
Comfort My Hotels - Comfort

A personalised service that reflects your tastes

My Hotel treats guests as individuals. We give you a personal, intuitive and fuss free service that reflects your tastes and needs. With My Preferences you can tell us exactly what you like and need, and not only will we try to make it happen there and then, we will store your preferences so that it’s quicker and easier for us to get it for you next time.

Whether it’s your favourite type of pillow, weight of duvet; that you’re a music fan, bookworm or design enthusiast, we will try and make your stay just that little more special. Our knowledgeable and friendly staff will also give you bespoke recommendations on places to eat or visit in the local neighbourhood, based on what you like.

By booking your room directly with us, you can add information onto My Preferences. Or just contact the hotel direct and speak with one of our team.

My Stay

Our resident #LocalConcierge Max the poodle from @pentreathandhall is something of a celebrity around Bloomsbury. Max will be taking up residence in his very own kissing booth at the Bloomsbury Christmas Shopping event next week!

Lambs Conduit Street and the surrounding area has long been known for its stylish shops, independent cafes & restaurants, cosy pubs and friendly atmosphere. On Wednesday 2nd December, the Bloomsbury Christmas shopping event will see the area pedestrianised for a festive day packed with exclusive discounts, special gifts, delicious food, raffles, live music and seasonal activities.
Brighton is the ideal place to enjoy Christmas shopping in a relaxed environment and our Winter Sale will make it worth your while! 
Enjoy a 20% discount from our Best Available Rate, available for stays from Sunday to Friday until 29 December at My Brighton.
@catlovinkesh's perfect morning involves waking up next to her spoilt cats - Show us your own version and win a two-night break at My Chelsea, My Bloomsbury or My Brighton!

Post a picture on Instagram or Twitter using the hashtag #myhotelsmymorning and follow & tag us @myhotels_group to enter. We'll be choosing a winner every three months.

Capture your stay and share your travels with us on Instagram
@myhotels_group      #myhotels